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Rihanna’s new fashion house

Rihanna was reportedly launching her own luxury fashion house alongside LVMH. Its not sure Rihanna plans to offer us via the launch of a new label, given the success that both Fenty Beauty and Savage X Fenty have seen. Business of Fashion is reporting that the label will see to the “conception, fabrication, distribution, commerce, importation and exportation” of products ranging from womenswear, menswear, childrenswear, footwear and eyewear, to leather goods, sportswear, “goods linked to lifestyle”, high-tech products, office supplies, home decor and garden products. As such, the multi-hyphenate has reportedly already invested over AU$47 million into her new label, while LVMH has contributed a little over that same figure.


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